Facebook Direct Campaign Publishing for Magento 2 – Magento Facebook Extension
The Facebook Direct Campaign Publishing allows you to promote products directly to Facebook. All you need is a Facebook business page to share your Magento products to the platform.
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Facebook Business Manager for Magento
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Using the Facebook Direct Campaign Publishing
- Simple Facebook Magento Integration – Safely link a Facebook account with the app. The user must be able to post content on the company’s page.
- Easily Create Campaigns – Create a campaign from scratch or do it directly from a product page. All promotions can be managed in a single dashboard.
- Track Results – The module automatically tracks campaigns, giving you access to a series of essential data, such as conversion rate and profit.
Campaign Publishing Related Resources
Facebook Direct Campaign Publishing Extension Features
Promote Products, Cart Rules and Catalog Rules
Diversify your social presence in an efficient by sharing three kinds of promotions on your company’s page.
Safe Connection
No need to disclose passwords: the extension uses the safe oAuth authentication protocol. It is granted limited access, only to perform necessary actions.
Powerful Tracking
Monitor results for each Facebook campaign. Included indicators: profit, conversion rate, sales number, average of items sold during the period, and more.
Smart Dashboard
Manage every campaign efficiently by making use of a central dashboard which lists all ongoing and inactive promotions.
Time-saving Shortcuts
Create a campaign directly from the product page, streamlining the editing process.
Facebook Direct Campaign Publishing Frequently Asked Questions
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Yes, the Facebook App is required for this extension to work.
But fear not, creating a Facebook App is a painless process as outlined in this Help article.
Does this extension automatically create a Facebook page?
No. The Campaigns Manager extension requires that a page has been made manually already which it will then be able to connect with.
To learn more about connecting your site with Facebook using our extension see this Help article.
Does this extension work with Private Profiles or Groups?
No. Our extension requires that you have set up a Business page, it doesn’t work with profiles or groups.
To learn more about Facebook Business Pages see their Setup Guide.
How many Facebook Pages can this extension connect my store with?
Right now, the Facebook Campaigns manager extension only connects with one Facebook business store.
Does the campaigns manager extension provide any sort of analysis or statistics of my campaigns or do I need to use the Facebook Insights feature?
Yes, there are key statistics available for each campaign such as the length of time the campaign was running for and the conversion rate for each Campaign. There is also a list of customers who purchased through the campaign which can be found in the Campaign detailed view. For demographics currently you will need to go through Facebook. There is also an overview table of all campaigns run using the extension.
To learn more about this feature see this Help article.
Do I have to log into Facebook for this extension to work?
You need to log in and to give the extension permission to manage your page at least once.
To learn more about this feature see this Help article.
Does this extension allow for the creation of Paid Facebook ads for products?
No. The extension will create a post including an image, some copy and a link to the product on the site (tracked by the extension). This can however be boosted through Facebook which will vastly increase the exposure of the campaign and will result in more sales.
To learn more about this feature see this Help article.
What kinds of Campaigns can the extension be used for?
You can use the campaign manager extension for promoting products, catalog rules or cart price rules.
To learn more about campaign types see our Documentation.